We developed the complete branding project for Team and Field, a product composed of a platform and an app for managing field operations. The work included naming, positioning, visual identity, and a language system with proprietary vocabulary, developed in three languages, designed to clearly communicate the brand’s solutions across multiple channels.

The identity combines visual impact and functionality, featuring a vibrant digital color palette and flexible graphic elements that extend across the app, website, platform, and social media. A project that aligns strategy, technology, and design to consolidate Team and Field’s presence in a competitive and rapidly growing market.